If this were for high-end suits and shirts, then maybe. But there's nothing difficult about buying and laundering a bunch of jeans and solid t-shirts. (Jeans shouldn't be washed that often anyway.)

From a marketing perspective, I do like the "I would pay ____ for a casual subscription."

PS - "Receive at your door" has a typo in "Receive."

PPS - Another reason this shouldn't be done with jeans: Like a baseball cap, they eventually take shape to fit the wearer, which is why your "ol' pair of jeans" feels so comfortable.