During an outage, unless it's a weather-critical incident or a disaster, the convenience of not needing to go and power a generator (and thus mess with needing to refuel it, and depleting your supplies which will be more useful in a real disaster) would likely be better. If it makes sense to power up a generator, then do that. It would also be charging your car.
Solar panels dump power onto the grid and you get paid by industry electricity price. But at night solar panels don't produce and one has to pay "consumer" electricity price that is 7 times higher!
So a battery system that covers nights and that has a durability of at least 10 years and with a price tag that allow for a amortisation within 8 years would be the way to go.
It's important to look at the numbers here.
An 85 kWH battery can drive 300 miles, or power the typical household for 3 days. Why wouldn't you power your house for a day if only meant 100 miles less range? How long are you expecting the power to be out? You may have a gas generator, but not everybody does. And if your car could act as a UPS until the generator kicked back in, why not?