So why didn't Indian telecoms implement all-you-can-eat messaging to stop the erosion of users moving to WhatsApp?
http://telecomtalk.info/tata-docomo-launches-unlimited-whats...
SMS costs Rs1 per
We also have SMS packs like 100 SMS a month by paying Rs 40 or so. But a DoT rule (which was actually twisted and misinterpreted by telecos) make that plan ineffective on any festive day and on those days you pay for each SMS and the rate is almost double or x3 or sometime x4 of what you would have paid without the SMS pack :-)
That charge will come to each user of the group whenever a message (%160 chars) is sent.
Edit: Moreover, the telecoms do make money on the data plans don't they?