What is the word when you know you shouldn't look at something, but the urge to do it is too strong? Masochism doesn't quite cut it. "Mild death drive"? Anyway, I had to check the article. Here's how it ends:
"So, the next time you see someone taking up a seat at a coffee shop to work on a cold cut delivery app at 2 pm, resist the urge to slur—instead of "techie," just call them a fucking loser dork with inconsequential ideas and a dumb life."
No, those "techies" don't make the search engine you use to find the information you need in your work and your daily life. They don't make the operating systems that run on your computers and mobile devices, nor the devices. They don't make the software that runs in your appliances, the automation systems that allow billions of people around the world to have products and services only the rich could afford in the past. They don't make novel ways to discover drugs and the origins of diseases. They don't make the communication services that allow you to stay in contact with people you know and discover people you didn't know. They don't make CMSs, blogging engines or web browsers.
They make cold cut delivery apps. Fucking cold cut delivery app making loser dorks.