I agree the language was uncalled for but I've followed these two (bloggers) in the past. And trust me on this, original commenter (OC) is spot on. These two bloggers (and the elk) unabashedly post in this disgusting manner, all the time - so much that me and many people suspect, from time to time, they are on Apple's payroll. It's like a blind fanaticism, one which doesn't retain even basic logic and self respect. It's not "Apple does right", but they rather like "It's only Apple that does it right". It goes beyond fanboyism.
Maybe OC should have tried harder looking for civilised words to convey his emotions.