Not everyone are meant to start a business and while education is important, it's not always the answer either.
Currently someone has to pick stuff of the shelves for Amazon. Regardless of how highly educated a society is or how many new companies we start, there's still someone who has to do the manual picking in the warehouse. Someday that job may be automated away, but until then, we need to ensure that the people taking these jobs are treated decently and paid a wage that will sustain them.
Amazon can move their warehouse to Poland, and pay a little less and still provide a decent salary. The behavior however should be the same regardless of which country they operate in.
We often forget that there are bad/boring/hard/dirty jobs and that they actually need to be done. Education won't make these jobs go away. Just as often we forget that there are people who enjoy them and have no desire to educate themselves further. Regardless of our feeling towards the lack of education or dislike of the job fulfilled by the people "at the bottom of society", we should be respectful of their choices in life and help them should they feel exploited.
Just for the record I work for a online shop and are on occasion asked to help in the warehouse. It's physical hard work, boring and you're on a strict schedule to ensure that everything is ready then the delivery companies arrive to pick up orders. We pay a lot better than Amazon, almost double it seems and your not given a fixed time in which to complete the picking of an order, so there's hopefully less stress. So I have no reason to believe that Amazon couldn't a nice place to work as well, and still make a profit.