Blood can be very red. But from what I see, blood from facial cuts should be more watery in consistency.
http://i.dailymail.co.uk/i/pix/2008/11/09/article-0-026890B8...
http://1.bp.blogspot.com/_zOUSe8DKLjk/S0ebhT-SvXI/AAAAAAAAAA...
http://english.ahram.org.eg/Media/News/2011/2/3/2011-6343233...