Thanks. I'm not a fan of the whole Unity Amazon integration deal myself, but I think there's a clear difference between a site critical of Ubuntu using their name in the domain and their logo in the header image versus a passing remark in documentation or code.
Mind you, I think the original case was a clear attempt at abuse of trademark law against legitimate criticism. I do feel, however, that the distro-that-can't-be-named remark sounds petty. If they want to avoid mentioning Ubuntu they could just say something like "Debian derivatives."