Thank you flat design proponents. You've succeeded in killing creativity and differentiation.
[1] https://itunes.apple.com/us/app/svpply/id516820047?mt=8
See also: Layervault, Artsy, Letterpress.
It's not a dick move to pay them their asking price, and use a token.
It's the fact that so many of the apps-going-flat-ios7 are deciding to go with the color palette of white background + bright blue text/icons — it's surprising as the iOS 7 HIG does not require that color scheme.
There is great opportunity to take this aesthetic in a different direction and it's surprising to see this not go there. This is the same look as Mail + Safari.