It's technologically damn cool, regardless of your take on a Forbes writer's take on one employee. If someone watches their demos or tours their offices and doesn't walk out at least slightly giddy, they're either paranoid of the solutions or ignorant of the problems. Or both.
i guess this https://news.ycombinator.com/item?id=6209907 explains maximalism and arrogance of your statements. As i said - "cool" stimuli for young males.
What makes them cool is the fact that their products solve actual problems (and create some, sure) instead of selling ads or trying to conquer to-do lists. Also for me as a designer, I like their product development structure and cycle.
I guess it would take more than a Forbes article-worth of exposure for you to see something appreciable.
yes, The Pitch that youth is falling so easily prey for. Any country, any historic period. The great lie of this pitch only smartest(or luckiest) among us understand from the start, and it takes many years for the rest of us to understand it.