What they should have done, perhaps, was go to Bloomberg et al before going public with this. Starting out with $500k in the pot and strong corporate backing locking the price (or at least making the tiers predictable) would have gone a long way.
What they should have done, perhaps, was go to Bloomberg et al before going public with this. Starting out with $500k in the pot and strong corporate backing locking the price (or at least making the tiers predictable) would have gone a long way.
It's also hard to predict what having an initial perk of $500 would have meant to the campaign. The very strong reaction in the first day is also a result of supporters observing that there was a gap of $230 for the next price level. It's not easy to really tell what an entirely different price structure would have meant.
Either way, very interesting to watch it unfold.
On the other hand, they've always refunded any extra money that people have paid. Ultimately, if the price subsequently goes up, you have a good deal, if the price subsequently goes down, you get the extra money back. The re-adjustment does no harm to the consumer.