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We call every sign-up, but only about 5% answers the call. While we leave a nice voicemail message, and offer a free setup session, very few users take us up on it. Almost none of the people that we leave a voicemail with call us back.

Are there are metrics available for companies that do this? So far I have not seen any increase in LTV from the people that we do reach.

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How soon after signup do you call? 5% is definitely on the lower end of what I would expect if you're generally calling within an hour of signup. You can really blow someone's mind by calling them within a few minutes of signup. You're not looking to get them on the phone for more than a couple minutes -- just a quick, "hey how's it going..anything I can quickly help with...ok, great...if you have any questions go here or contact us like this..."

EDIT: signups outside of normal business hours are harder to call so it's OK to try and fit those in as best you can -- your success there will also depend on the signup's timezone.

We call the next day. I'll see what happens if we call within an hour. Good suggestion - thanks!

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