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Not sure where i learned about magnets. Just did some web surfing around this.

Too risky for google? why ?

They seem like a company who takes risks.see: automated cars, internet balloons, google wave, competing with amazon on fast product shipping.

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Too risky for a half-billion dollar ad campaign for "flagship" hardware. Google, while not exactly risk-averse, can be a stingy company in some respects. Everything else you mentioned came out either labeled "beta" or "an experiment" with comparably smaller marketing budgets (if any).

Yes, exactly. They will have to sell millions of these. There is no way they can afford to do anything risky. It has to be faster, lighter, thinner and more desirable.

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