I work in the nonprofit space and we sometimes need to show that a certain topic is "important" to us, to help deliver on a fundraising or policy goal. Carousels are great for this, even though I know in advance that few people will click through. This success would be measured by directly checking with the desired stakeholders.
Another use for carousels is if you want your homepage to communicate an emotional tone--as opposed to enabling a task. A carousel of big, vibrant images can deliver an emotional message almost as well as a short video, but with a much lighter implementation. This success would have to be measured via user surveys or focus groups.
http://weedygarden.net/2013/01/carousel-stats/
Seems head honchos of marketing depts love these things because it satisfies inner politics of putting important stuff on the home page.
While the user experience can be lacking with a carousel sometimes, I've definitely seen it used as an internal solution to deal with competing stakeholder interests that fight over homepage real estate, and would otherwise turn into a huge waste of time.
You can arm-chair argue about fixing the underlying problem instead, but sometimes you have to be pragmatic and just placate and move on..