Kind of off topic, but I didn't get what your company was doing. How does it fit in the ecosystem? Are you a replacement for tools like Chef and Puppet? To give you a little bit of background, I recently set up my Linode VPS from scratch, complete with upstart processes, a custom CI server, node staging and production environments, python and virtualenv, mongodb with daily backups via dropbox. Didn't find it too difficult even though I knew nothing before. I'm sure I made some mistakes and my infrastructure is far from flawless or scalable, but it seemed like I should be in your target market and I wasn't able to understand what you were doing after reading your website thrice.