I saw you post one of your designs earlier in this thread and I disagree. I don't think it looks good. It looks like you opened Photoshop and laid something out in 5 minutes with no regulars for usability, originality, or a nice- looking color scheme. It sort of looks like you we're going for a look the the iPhone app Clear, but I can guarantee the makers of Clear, Real Mac Software, spent in an enormous amount of time on their app. You're pulling this $5,000 out of nowhere. Surely you can find a designer for much less for your basic todo app. I can hire a programmer in India for less than $10 an hour to implement a design of mine. That doesn't mean I should because the code will most certainly suck. You will never succeed by bring generic and average, which is what you seem to be aiming for. If you're not willing to put in the time and money to build a great app, some of your competitors are.