The same box, in dimensions, was used for the ASUS VivoTab Smart [0], Dell XPS 10 [1], HP ENVY x2 [2], and Microsoft Surface RT [3]. WTF lies!?!? Nay, the page designer was probably just neglectful -- eyeballed or baselined each iteration from a single, different model. Also, every screen manufacturer or advertising will speak towards the diagonal length, where the VivoTab has a lengthier, "bigger" screen.
[0] http://res2.windows.microsoft.com/resbox/en/6.2/2012-win8ga/...
[1] http://res1.windows.microsoft.com/resbox/en/6.2/2012-win8ga/...
[2] http://res2.windows.microsoft.com/resbox/en/6.2/2012-win8ga/...
[3] http://res2.windows.microsoft.com/resbox/en/6.2/2012-win8ga/...