Mayer appears to be doing everything she can to drag Yahoo back to being relevant, and to me that sounds like an interesting (and potentially rewarding) challenge.
I just hope she is looking for innovation from within as well as from acquisitions.
Yahoo is not going to be relevant again because they bought Tumblr. They cant even make their own product relevant.
I cant even understand why anybody would buy Tumblr 1 billion or more.
Dailymotion would have been a good deal, this service is relevant and people are starting to be willing to pay to watch videos. They could have bought loads of usefull stuff for 1 billion.
To me it just feels like a publicity stunt to make the stock go higher for a few days , but what is the long term strategy ?
At that rate Mayer will be out in 1 year from now.
The problem is that the valuable asset of tumblr are its users. And users are fickle bunch.