Having said all of that, I sincerely hope we keep some sort of sense of detachment about all of this. Having Tesla play the role of Apple while fanboys and an fawing press cover each move does not help the rest of the startup community.
We have a million other problems to solve, not just electric cars and cheaper access to space. It's important to see past the fluff pieces to the underlying business decisions in order to harvest tactics than can be used by all.
tl;dr: big Musk fan, but let's be careful with the hype. It can obscure important lessons.