That page seems very keen on the twice-featured paragraph attempting to define "Technical intelligence":

Technical intelligence involves the accurate appraisal and expression of the ability to interact with machines in a way that enhances living.

But is that a helpful definition? Or at least is it a helpful first definition? Could we start with something simpler? Something beginning "Technical Intelligence is", rather than "Technical intelligence involves"?

It doesn't even seem like a helpful definition in the context of the company, which deals with MySQL monitoring and analysis. This talk of Technical intelligence makes the product harder to understand, it's just uncomfortably bolted on ("We're delivering Technical Intelligence for MySQL" - so training then? No, it doesn't seem like it...)