I for one am for the interpretation that this is not a money scam, or a publicity stunt, but a parent who wanted to do a fun activity with their kid and it happens to be on kickstarter.
@jgerman said > This project has a nominal [...] I'll be surprised if Kickstarter doesn't pull it.
I think the project goal is clear. Make an RPG game that a 6-10yr old will understand. Think of it as a kickstarter summer of code project.
Perhaps the more interesting thing to notice here is that kids are orders of magnitude smarter than we were at their age in terms of technology use. They have vast amounts of information available to them. They are also exposed to a lot of noise through this technology too. Will the signal win out leading to a generation of superhackers? Or will the noise win leading to a generation of real-world-anti-social beings forever stuck staring at the social pixels?