EA has a very long history of anti consumer practices. Pretty much everyone expected some kind of fubar on launch but even this level of incompetence surprised most jaded gamers.
So either they didn't ask the question, or they didn't answer it well, or they didn't bother avoiding the problems after they learned it, or they managed to flub it anyway. I'd be curious to know which dysfunction they suffered from.
I remember thinking that the servers were guaranteed to melt on launch day.