OK, actually to me the nude models did not seem to me to be for sex appeal, but the 8 women with "HyperMac" on their breasts convinced me. Given that women were hired for their sex appeal: why is that a problem?
Edited to add: at least the CEO claims they were knowledgeable, which takes care of the main problem with booth babes. Both men and women had been trained to ignore women at the conferences, as a kind of mental spam filter just because many of the booth babes were clueless about the products.
About the depth thing: click the "link" button if you want to reply. https://news.ycombinator.com/item?id=5154055