Read in some other HN comment that its just android underneath, so this would suggest that the normal apt-get route might not be an option?
The difference is that Ubuntu phone has the ubuntu userland (which includes apt) where as a normal android phone has the android userland (dalvik, etc).
The nice thing about the ubuntu userland is that it will most likely allow you to use any compiler that targets ARM. This is interesting because it allows you to make native phone application using python, ruby, haskell, lisp, etc.
Another nice thing about the ubuntu userland is that it includes the gnu programs so it will be much easier to compile and use things like openssh than it is in android.