That's ok. They took a few trillion worth of content and burned a couple of hundred billion of their own money. I really don't see the problem, if they didn't think about this long and hard before they went down that part it should not be on the rest of us to bail them out. The 'frontier' is less important than the democratization process.
The amount of progress that came out of academia and other public sources should not be underestimated either and without all that OpenAI and Anthropic wouldn't even exist.