Let's just say it as it is... Wine is 'supposedly' an acquired taste but for most, it tastes bitter and not enjoyable for the cost. Tastes shift and luxury items from yesteryear no longer makes a strong statement about affluence to this generation.
I really like wine, and a $8.50 bottle of good quality French bubbles isn't a luxury good or a status symbol it's just life.
But it's definitely acquired - and the fewer that acquire that taste, the less you'll sell. And people I guess often establish that taste in the 20-30 year age, and if people go out less and drink less, perhaps they'll not grow up to be wine-drinking 50 year olds?
Clearly haven't tasted Eiswein[1]. That said, can be too sweet for my tastes.
I'm not a wine drinker but when eating with work we usually get the wine menu, and a good wine pairing really can elevate it I find
But yeah casual drinking is not for me.
Try a sweet wine, or if that's still too bitter, try a dessert wine. Wine has a huge range of sweetness.
Yeah, that's another problem with wine. Too many options and you never know what to expect.
It could be that my affinity for port & madeira biases me, but the wine-haters I know have all expressed a strong dislike of what they described as its "acidity".
This lets you do it: https://codeberg.org/veqq/declarative-dsls