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> Ads embedded on the playing field? Sure. Billboards visible or sponsor logos on uniforms?

To be honest if I'm paying for no ads I'd be expect to have an option to blur that crap on inpaint it with AI.

Monitors and TVs should have this option.

A lot of the ads on the field and perimeter are themselves inpainted. And becoming more and more offensive over time, with animation and flashing and such as technical capabilities improve and viewers become accustomed and don’t revolt.

I'm sure somewhere there's an ad exec ready to rollout personalized in-game ads that say "hey Chris Morgan, try Henson's ball wash!" From data provided by your smart TV and your secret profile from data brokers.

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