Next time the RIAA goes after someone for downloading an MP3, tell the defendant to use that line.
There's a reason companies talk about "customer acquistion cost", as you generally need to pay to market your products to potential customers of them.
So free marketing can be a real cost reduction. It may not be enough to be a benefit compared to the cost of piracy, but it's hardly a made-up defense.
Person has feelings. Situation is complicated. Repetition indicates feelings are significant. Several metaphors were used instead of just explaining the problem. Conclusion: still sad, but now with drums.