1. Persistence is free.
2. Pixels are cheap
3. Paints are expensive
4. Refreshes are slow
5. Colour is limited to nonexistent.
6. Pagination over scroll.
7. Full refresh (of page or portion) over pan.
8. Reflective rather than emissive.
9. Minimise animation.
10. Line-art or halftones over shade gradients (images).
<https://news.ycombinator.com/item?id=31396797>
I've reiterated (and occasionally revised) that a few times, see:
"E-Ink Design Principles for Web and Applications" <https://diaspora.glasswings.com/posts/638a8d10e041013afba844...>
That's source of the above list, gives a bit more explanation and rationale for each choice. I wrote it after failing to find any UI/UX development guidelines myself, and have had some positive responses from it.
And on HN, search for "pixels are cheap" by me: <https://hn.algolia.com/?dateRange=all&page=0&prefix=false&qu...> (about 15 results, this comment included).