How is such bets any different than options trading? If one is reasonable I don't see why the other would be that much different.
But yes, there is portion of "investing" that is actually gambling. That is what Enron did and it threw down the economy. Those gamblers usually loose and we have quite a lot of regulations trying to restrict the impact of that gambling.
And yes, the usual suspect hate those regulations.
As with most terrible behaviors when a few people do it the results to society aren't so bad. When it gains potential for mass application of the same behavior it becomes a crisis.
Wildfire prediction markets would be incredibly reckless and dangerous.
The two situations are not even close to being the same.