I agree. We all make these kinds of trade-offs sometimes. We trade some amount of money for peace of mind, more interesting work, better colleagues, a healthier environment, and so on.
But I never buy the "mission" story, or the "we’re a family" line. We’re not a family, and I’m not on a mission.
I’m fine with the word "vision." I’ll be part of your vision if I find it interesting or if I believe in it too. But I’m not on a mission to achieve it.
To me, "mission" implies sacrifice and renunciation - whether that means sacrificing your lifestyle, your time, or your family. I’m not doing that.