Totally agree. For a lot of tradefolks maps seem to be the actually more important location. Still Google obviously but it's less slopified in comparison to search. For now at least.

well there are just 2 sources for website profits:

1. money from advertisements (from views, visits): you need to be on google search results at the bear minimum.

2. money from non-advertisements, mostly-offline (eg. you sell preminum stuff/service): you CAN hand out pamphlets to your service website IF your ROI per visit is so good to be true...

but even in the 2nd case, it really helps to be on the google's search result