The colo pricing is a fraction of a fraction of what AWS is charging. There's a reason that piracy video and file hosting sites can survive on just ads alone. If you try building something like YouTube on AWS you will go bankrupt in two days. The big cloud bandwidth pricing is the biggest scam ever. They don't want to charge up front for the human cost of running servers so they bake it an exorbitant overhead into the variable consumption cost hoping most web devs are too stupid too worry about it (it's usually Somebody Else's Problem).