This is pretty cool, but seems like a massive waste of time for Tesla.
(That's pretty normal for a car company - many car brands have a lifestyle department).
The overlap between Tesla arseholes and roadie arseholes is probably considerable.
No, Preston, the yellow lambswool jumper that cost as much as a second-hand Fiat is not making you faster. Take it off, you look like a tit.
There's a guy in my town who makes a point of deliberately riding his bike *at* cars to prove some sort of a point about how dangerous cars are for bikes, because they should be able to stop if he swerves into oncoming traffic with a metre clearance. Same guy is also vehemently opposed to spending "his" taxes on sports grounds, playgrounds, or improving walking and cycling infrastructure because everyone should be riding racing bikes on the road.
One day he's going to get a physics lesson he'll remember for the rest of his life.
But then I would also import a Pontiac Aztek and park it beside a Fiat Multipla.
It's almost like replacing one pair of small low-friction bearings with 40 or so of them is a bad idea.
They look great but I'm faster on my Commençal and probably more comfortable too.