It seems that way, but that's not actually true. A fully greased-up brain would produce just incoherent nonsense decoupled from reality, because it would lack all constraints that would allow it to judge the value of an idea (i.e. how possible and useful it would be to implement in the real world). The friction comes from fitting your ideas into the real world.
>They reduced friction wherever they could so that they got the most work done that they could with the least amount of distraction.
They reduced unnecessary friction. They could have eliminated all friction by imagining a teleporter machine that can send you anywhere instantly and that runs on the hopes of children. But they still wanted the friction of unsuccessful attempts so they could actually build a plane that worked.