That's what really gets me. Wasting an hour of my time is worth a few cents of advertising to instagram. That's how little my time is really worth.
You see this in all sorts of places, for example, stealing an EV charging cable. To a thief, a $500 charging station is just $10 worth of copper waiting to be melted down. They don't care about the $490 deficit they left behind because that’s the victim's problem. Social media platforms, and apparently now car manufacturers, look through the exact same lens.