Very accurate points, in my opinion. The money quote: "In general whenever a X-guy enforces solving a problem with X everyone should step back and try to analyse it objectively".
All three of us at tldr.io are coders, so we indeed jumped in the code and built (what we thought was) a great product. We thought the product would be viral, and of course it wasn't. So now we are in a two weeks long "no code" period, and this forces us to go outside of our comfort zone.