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Not if the models come from Google. The ads will be implicit in the model. X is better that Y an Z would be easy to add to a the training set.

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Does this mean the model must be retrained every time a new ad is posted? How much are AI ads going to cost?

Yeah, I meant not individual ads but implicit forced/influenced preference for certain brands. Let’s say it always picks Coke vs Pepsi when giving an example of a soft drink. Or picks BMW when asked to pick the best car. Which cloud provider is the best? -Why, GCP of course, etc.

Companies then get to bid for a preference “place”. This is more like Google paying to be the search engine default in Firefox.

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