"the irony reads" isn't even grammatically correct.
> The irony of that headline...
> [reflective pause]
> "Coming soon, in a future software update" [shorter pause] now reads like an epitaph
"You HAVE to buy her novel ASAP! Sure, the comedy reads a bit acerbically at first, but chapter two through to the end is literary perfection."
Ah, the entire headline was about coming soon, and it wasn’t at all. The car was going to be good and impressive thanks to future software updates from the company, but instead the lack of updates helped kill the car. (About right?)