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Interesting. Have you seen any specific case studies of organizations taking a CYOD strategy?

I wonder if this leads the way to CYOT / CYOC (Choose Your Own Tech / Choose Your Own Cloud) corporate strategies as well - same as BYOD paved the way to employees and business units turning to Shadow IT to get the tools they need.

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I'd love to offer a case study, I believe we're going to put one out in the first half of next year.

My feeling is that BYOD is great for introducing IT to outsourcing, but CYOD is a form of outsourcing that IT departments find easier to stomach. Lord knows that NETSEC teams hate Shadow IT with a passion!

Choose your own tech already exists in a lot of enterprises (here's a choice of two laptops! You can use Chrome or Safari!), but it's coming into providence now because of BYOD.

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