Certainly mailchimp and the like make things simpler, but the price can be quite high.
Spam is not email from legitimate companies with valid contact details that have an opt out that you forgot to click when you signed up with them. That's legitimate marketing emails. You might argue they also shouldn't exist, but they are a different category.
I get plenty of the second from mailchimp (it's what they do), almost none of the first. Marking the second kind as spam, rather than clicking the unsubscribe link is dangerous because it teaches your anti-spam filter to reject messages from legitimate companies. You might find that if they need to contact you for a genuine reason e.g. a reciept for a future transaction, the message is blocked.
No, they’re all spam. It’s just that some spam is significantly worse than others.
Edit:
this just reminded me of an interaction with a customer when I worked at a dialup ISP over 20 years ago. We would routinely get abuse reports about spam coming from our network that would turn out to be a family computer with a virus. We would disable their account until we got ahold of them, and then help them run antivirus or redirect them to a local shop to fix it.
But this one time my boss is like “Hey you wanna pretend you're the email manager? We have an actual spammer sending ads for a local business through our smtp servers”. We were all laughing at the audacity of it, they were sending thousands of the same message out, I think it was for a tackle shop.
When I called the guy to let him know why we disabled his account he immediately got angry at me, I vividly remember him saying “It’s not spam, it’s for a business!!” I explained to him that it doesn’t matter, it’s just as bad, and could get the whole company blacklisted from sending emails. Turns out his friend owned the business, and convinced him to install something that sent emails through outlook express.
The reason I got that duty is because I had no problem being confrontational back then. I remember telling him that I think he should be fined, and permanently banned from the internet. But that we’ll only let him back on if he uninstalls the thing.
He called back indignantly asking why we were allowing some other spam. I had to explain that it was from another network, and we’re trying to stop it, and that if every ISP were like us then it would barely be a problem.
I wonder if that business spams through google now.
I don't get _only_ this from Mailchimp, but I definitely get quite a bit of this from Mailchimp, Sendgrid, and others. I've marked it spam, reported it to them (no response), and continued to receive the emails.
I can be kind of scatter brained and generally give the benefit of the doubt, but sometimes it's pretty clear that, e.g., I most definitely did not sign up with some accountant in a different country, in a place I've never been to, to receive reminders of tax deadlines that don't apply to me and offers of accounting services I can't use. Or if I somehow did, the signup was deceptive enough that they never received meaningful consent and I'd call it spam anyway.
(And the email they're sending this to is not some easily confused gmail address or a fat finger--it's my own name at my own domain.)
Having valid contact details or an opt out on their sign up form isn't relevant given I never signed up. It's _unsolicited_, _bulk_ email. It's spam.
I would disagree with that definition, and wikipedia and multiple dictionaries appear to agree with me; it doesn't matter how many dark patterns the company uses or whether they (claim to) let you opt out after the fact, if the message is unwelcome, it's spam.
https://www.merriam-webster.com/dictionary/spam
> spam noun
> unsolicited usually commercial messages (such as emails, text messages, or Internet postings) sent to a large number of recipients or posted in a large number of places
https://dictionary.cambridge.org/dictionary/english/spam
> unwanted email, usually advertisements
Legitimate companies like to not provide the legally-required opt-in flow and assume consent without ever enabling or disabling a consent checkbox. That is spam too.
It's on Mailchimp to not take business from companies that abuse their system. If they get flagged as spam and their other customers have delivery issues because of that, I see that as a feature, not a bug.
Yes it is. Using a dark pattern to trick me into signing up doesn't make it not spam. It's still spam.
> Or if you ask not to be added to a mailing list and are added anyway.*
> Spam is not email from legitimate companies with valid contact details that have an opt out that you forgot to click when you signed up with them.
There's a HUGE grey area between the random unsolicited emails for scams and legitimate business partners where I forgot to check the opt out. I get almost none of the first (spam filters are pretty good at keeping Nigerian princes from getting help to access their money), and also almost none of the last (because I'm hypervigilant about opting out of email and cookies and all that trash), so all the spam I get is from "asked not to be added but added anyways".
Most of those are coming from Mailchimp and similar services. I'm sure that if I could take the senders to court and disentangle their web of parent companies that had my email in the web form for 10 seconds before I opted out and they sold it to each of their 20 daughter companies and partner organizations, and then I received the first "legitimate marketing email" (LOL! LMFAO!) and unsubscribed from that (which will take effect in 20 business days) so now I'm only subscribed to 19 new mailing lists from that company and also the dozen other organizations they're a part of, until they pivot to a new marketing agency which - oopsie! - forgot about my opt-out request.
That's Mailchimp's business model and the way that the entire "legitimate marketing" economy works, but I still consider it spam.
It's very rare, but I get those types of spam emails from MailChimp.
This is the textbook legal definition of spam in any sensible jurisdiction, though.
that might be what it is for in a theoretical sense. but that is not how it is being used.
Mailchimp is specifically made for mass email emission, for marketing a newsletter and whatnot. So yeah, a lot of people will consider them spammers.
Yes, this excludes any people, customers or otherwise, who did not knowingly and willingly opt-in to specifically receive marketing emails / promotional emails / any other unnecessary emails.
A good heuristic is: if somebody receives an email from you that they do not want, there's a good chance you're spamming them: maybe by calling a marketing email, an "update" instead; maybe because you didn't make it abundantly clear to them when they opted-in that they would receive emails of that type.
There's some delusion in the marketing world that just because someone places an order or creates an account they should be spammed.
It's a little irritating, although I reserve full enmity for the spammers who I've never interacted with ever.
It worries me a lot that people clicking "mark as spam" on messages from legit companies because they subscribed to the newsletter will mean that my messages with important information (order confirmations, e-tickets etc.) will get blocked.
> It worries me a lot that people clicking "mark as spam" on messages from legit companies because they subscribed to the newsletter will mean that my messages with important information (order confirmations, e-tickets etc.) will get blocked.
They probably didn't subscribe to the newsletter, they were subscribed, or tricked into subscribing. Either way, it's spam, and legitimate companies do not mix transactional e-mail ("order confirmations, e-tickets, etc.") with marketing e-mail.
FWIW, I'm one of such people clicking "mark as spam" on marketing e-mail, and I do it intentionally.
Don't send spam and I won't mark it as spam. I didn't sign up for your newsletter, don't send it to me. Creating an account or placing an order does not mean I agree to your spam.
Checking my received emails for mailchimp I see a whole bunch of legitimate emails, including for flightschedulepro which uses it. I also see replies to my abuse reports to mailchimp saying the problems have been addressed.
Do you report any of these spams to mailchimp?