It's going for a rendition of the leaning tower of Lire.
I've seen an interview with a food stylist and she pointed out that when putting pins and needles into a burger, then you have to pay real attention to that burger because you have a really great looking burger, full with pins and needles.
No way they didn't prop that one up behind the burger.
noone says you can't use industrial adhesives imperceptible to the advertised eye