I supposed "newly laid pipes" would offend you as well. Well, let's sign a petition to the Times of Malta to change their offensive wording.
</sarc>
Source:
http://www.timesofmalta.com/articles/view/20121026/local/Cou...
</sarc>
Source:
http://www.timesofmalta.com/articles/view/20121026/local/Cou...
First impressions count. Upverter is really cool. How many people have missed the opportunity to be upverter users because of this bad pun? Perhaps more importantly, how many customers did upverter not get because of the bad humour?
They are free to use whatever language they like to talk about their project. Other people are free to be disappointed at the choice of language; or to be put off by the words used; or to not care about the language.