To a point, but I think this overstates it by quite a bit. At the moment I'm weighing some tradeoffs around this myself. I'm currently making an app for a niche interest of mine. I have a few acquaintances who would find it useful as well but I'm not sure if I want to take that on. If I keep the project for personal use I can make a lot of simplifying decisions like just running it on my own machine and using the CLI for certain steps.
To deploy this to for non-tech users I need to figure out a whole deployment approach, make the UI more polished, and worry more about bugs and uptime. It sucks to get invested in some software that then constantly starts breaking or crashing. GenAI will help with this somewhat, but certainly won't drop the extra coding time cost down to zero.