In what way is it any different than selling an app through the Apple Store? If you want to add the extra functionality, you have to sell it through the Windows store, but no one is forcing you to use it in order for you costumers to use your program (lets face it, your games probably dont need the tiles) and if you do so choose to use their store, it isn't forcing you to remain exclusive to that store, you can sell it anywhere you want.
Right? If so, what is the fuss about?