Not everyone is obsessed with code generation. There is a whole world out there.
Not everyone is obsessed with code generation. There is a whole world out there.
The problem they have is that this is not a moat - their approach is easily reproducible.
If they can pull ahead in having the most number of pre-trained models (one for this ERP, one for that CRM, etc) and then being able to close sales to companies using these products and sell them on post-trained (give us your specific ERP customisations and we'll give you access to a model that is tailored to your business), then THAT is a moat.
But they need to do this without fanfare. Just close sales, and keep closing, basically. After all, even if other AI providers copy the process, the moat would already have been established for Mistral.
My 2ct: Currently the moat may be that they are not US-American which is not reproducible by any of the US alternatives.
I hope you are right (I am in the process of finalising a product and one of the top-5 selling points contains "outside the jurisdiction of the US"), but in my experience, companies only pay lip service to ethics unless it hits their bottom line.
Sure, Mistral AI is certainly not the market leader and probably never will be but we're not talking about being a market leader but about having a moat.
I instantly believe you when you tell me that many companies do not care. On the other hand there are companies that do. At least partially: ASML, Stellantis, AXA, BNP Paribas, the French ministry of defense, Helsing, SNCF, ... are all Mistral AI customers.
Hang on, where are you getting the numbers from? I looked and I couldn't find any numbers on enterprises who opened their wallets for custom-trained models.
I looked, and because I believed that it might be a good business opportunity to explore, I did spend a bit of time trying to find numbers. I came away with the feeling that the winner in the AI space is going to be whoever successfully whitelabels their offering.
Right now that is Mistral, I think.
How do you measure "usage" in an enterprise/commercial context where no data on usage is available to you? I don't expect Mistral AI to make it's money on OpenRouter.
If you are in Iran, you don't want to give your data to your government.
If you are in France, you don't want to give your data to your government.
etc
If you are in France, and you host your e-mails in a datacenter in Hong-Kong, well good luck for the authorities to get it.
If you host it in "secure France", on the paper you will have more privacy and laws behind you, but in reality you are jumping into the mouth of the shark.
This is why governments are promoting: "yes yes, host here don't worry, we will protect you"
The trick is to host your data in a country with a strong rule of law, and avoid illegal / geopolitical lines. If you're an American company hosting stuff in Russia, you can bet the GRU/SVR would be very happy to abuse it. If you're running a torrent site in Ukraine, you can bet the US would be very happy to claim extraterritorial magic jurisdiction and get you extradited from Poland.
As a French company, you're already beholden to French law and French legal decisions. "Data is hosted in Hong Kong" doesn't matter in the slightest, it only exposes you to more risk.
"We want your data on X, here;'s a warrant."
"No."
"You are now under arrest for contempt of court."
People have some oddly silly views on what government can and can't do to people living in their territories.
And companies really really don't care if the government has their data.
> host your e-mails in a datacenter in Hong-Kong
Now China has it, gives it a competitor in China and your market share drops like a stone. Congrats! Great choice!
Companies will use US ai models without issues in a few years.
I have not seen that, actually. I still see most companies who want to jump into AI for the business sort of try RAG, but more often they just buy Chat accounts for their users.
The only place that harnesses appear to be used is in software development, but most companies aren't doing that either.
Isn't the entire deal with LLMs that they are trained as megaliths? How can bespoke modelling overcome the treasure trove of knowledge that megaliths can generically bring in, even in bespoke scenarios?
When generating images most services will have a small agent that rewrites your request and hands it off to the generative image model.
So from the treasure trove point of view, optimized agents have their place. From companies building pipelines, they also have their place.
Right, but this was done to value-optimize the product, i.e. try to always give you the shittiest (cheapest) model you can bear, because otherwise people would always choose the smartest (most expensive) model for any query.
Taking away the model choice from the user introduces a lot of ways to cut down costs, but one thing it does not do is make the product give users better/more reliable answers.
Think of it as a base model (the megalith) which then has the weights adjusted towards a specific use-case (SAP, for example).
They (still) are. https://news.ycombinator.com/item?id=47404796
And they should. Because the US is not behaving rationally at all.
https://nltimes.nl/2026/02/10/rabobank-ing-abn-amro-seek-eur...
https://www.theregister.com/2025/11/13/gartner_cio_cloud_sov...
https://www.independent.co.uk/news/world/europe/europe-zoom-...
https://www.theglobeandmail.com/business/commentary/article-...
https://sherwood.news/tech/europe-wants-to-break-up-with-us-...
Well I have even more personal experience that contradicts yours, and this isn't true at all. Everyone uses Claude / Gemini / OpenAI. Mistral isn't even on the table.
And you can Google for "We use Mistral" to find thousands of usecases by startups and other companies.
Having an option at the back of your mind is all it takes right now, until push comes to shove of course.
My University also migrated to OpenExchange
Proof: Most big EU companies use Claude or Gemini or OpenAI, not Mistral. That choice was made recently.
Things have changed in the loud echo chambers of the internet, maybe (but not really, since people were saying that EU data sovereignty was happening any time now since 2016).
IS a statement with no supporting facts considered "proof"? Just the public list of Mistral customers (https://mistral.ai/customers) is proof alone that quite a few big EU companies are _not_ in fact using Open AI or Claude or Gemini at the strategic level.
Contrast with Antrhopic's Europe based customers, the majority of which are small companies (only big one I can identify from a skim is L'Oreal): https://claude.com/customers?f80ce999_sort_date=desc&f80ce99...
Or OpenAI's customers, of which the only big European ones I can spot are Scania and Philips: https://openai.com/stories/
Note: I'm talking about strategic enterprise AI deployments for the company or at least a division, not individual developers being allowed to use Claude Code etc. The moat and the money will be in the former, not latter.
Of course, it will be slow and painful and Europeans will need to use their own services for them to grow and mature.
AI will take over a lot and the biggest AI company will be in US and China. But there will be room for Europe also on the top 10 list.
But there will be an environment that is creating sovereignty from US much more the before. We have learned our lesson
Their API is consistently among the most used on OpenRouter. While I can’t vouch for it myself, I think this is a decent proxy for capability. You can definitely see glimmers of greatness in their chat interface, it just feels like the system prompts are focused on something that doesn’t interest me.
Grok is nice for asking morally gray questions. ChatGPT will lie in these cases.
My other complaint is that ChatGPT ends every response with a teaser to ask more questions.
Are you really that oblivious to the painfully cringy manipulation tactics by the man who partied at Epstein's island? https://www.theguardian.com/technology/2025/nov/21/elon-musk...
Its just not good. Its bottom floor for LLMs.
What? That's just demonstrably false. The market doesn't consist of 5 providers.
Free Chinese models are better than it.