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This. The data collection is the product, that’s why it’s free.

But it's not free. Persona is hugely expensive.

If you want to buy it yourself, it is. Discord is using Persona because it’s backed by Thiel and the “Founders Fund”. They want your data.

Discord has investors from multiple venture funds but Tencent is a large contributor. Yes, that Tencent.

I'd like to believe that Tencent has information gathering methods more sophisticated than asking me to send them a picture of my driver's license.