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I see it the same way. Why would we rebuild a custom solution when $10 per user has it all?

SaaS was always about the service part and works better when other companies use the same tool.

Unique software specific to business needs will get more interesting though.

Usually its cause the market movers force anyone not moving towards the billionaire VC businness has to raise their cost.

This is usually masked by vertical integrate and buyout of competition.

So either your servicd raises prces to avoid buyout or it gets bought.

This is the lifecycle of SaaS tho. It opens up opportunities for competitors to launch and build something more nieche, which is good for customers. And then it repeats

Yeah, it repeats until fascism shows up and decides the billionaire class and nepo babies is all "we" need.

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