I always find this kind of statement interesting. Where do you think we got our "talent"? Writing our butts off. It's true -- for people willing to put in the effort to be good, being good pays dividends. If you're not willing to put in the work, you don't get the dividends. But nobody is a "born writer."
As bdunn said in my virtual earshot earlier today, "Compare my first blog and my latest." He provided a lesson for my class recently and I made him rewrite it 3 times before it was in acceptable shape for editing. I'm sure the process was kinda sucky for him on the one hand, on the other hand, he grew hugely as a teacher.
Yep, being willing to exercise a skill pays off.