If you're interested in this concept, it's not new and the alarm has been sounded since the android Facebook app required motion sensor permissions in android 4.
Serves as a useful reminder that just because someone may not care if these companies collect this data now, they are storing it, sometimes indefinitely, and as technology advances, will be able to make more use of it than they were at the time you agreed to share it with them.
It's like all the ransomware gangs hoarding the encrypted data they stole, waiting for a quantum computing breakthrough to be able to decrypt it.
Not sure what to do about it, if anything, but the average person is severely under-equipped and undereducated to deal with this and protect themselves from the levels of surveillance that are soon to come.
I was probably sitting in front of a computer.
Same with secure messaging. You might not care that [insert boogeyman here] know what you're doing all day, but people you interact with may be harmed by you being leaky.
Anyway, the whole point is your lack of imagination is not a good reason to embrace surveillance. Rejecting surveillance on principal slows down our descent into a panopticonical hellscape.
I wonder what ad-tech or whatever org would do if we got to a state where they just couldnt track or id people. Would we still have free entertainment on the net? would the net even still be mainstream?